You’ve decided to sell your business. Now you need to choose a business transfer agent. But which one? A quick Google search will reveal a host of transfer agents, all looking for your business. The substantial choice on offer may at first seem overwhelming so here are some things to take into consideration before you make your decision.
Firstly, it is always a good bet to go with a transfer agent with experience. A business that has been around for a number of years is going to have built up a number of important factors that will help sell your business for the price you are looking for. We will look at these key factors in further detail so you can make an informed decision.
To start with have a look at the type of businesses the agent is selling. Is there a wide variety of sectors covered, basically everything from coffee shops and convenience stores to blue chip businesses like marketing agencies and also a diverse range of businesses like garages and hotels.
The more diversified the type of businesses in a company’s portfolio the more experience the agent will have in selling all kinds of enterprises and this experience will benefit you the seller when the right buyer displays an interest.
It is also a good idea to do some research and find out what sort of relationship the agent has had with clients in the past. There may be reviews online or testimonials on the agent’s website. Take some time to have a look at these and see what previous clients made of the agent’s service.
Another key point is to try and find out exactly what sort of marketing the agent will undertake to get your business out there. A good agent will use a wide range of marketing techniques which should include promoting your business in print media, online media and a live database of buyers which they have built up over the years.
After you have done the research suggested you are now in a position to make your decision and choosing the right business transfer agent will give you the tools you need to make selling your business for the right price as smooth as possible.